Cale Designs

Feral

CrossFit Feral

The goal of this brand identity was to set Feral apart from other CrossFit gyms in
the surrounding area by emphasizing professionalism, experience & expertise.
Deliverables include a logo, website, informative posters & brand apparel.  

 
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Feral has custom chips for keeping track of the reps in workouts. Each chip has a different motivational word laser engraved on one side to keep it's customers pushing the intensity level.

Feral has custom chips for keeping track of the reps in workouts. Each chip has a different motivational word laser engraved on one side to keep it's customers pushing the intensity level.